- IPod music sales plateaued in Q1 this year
- so apple starts losing it's leverage with music companies
- but music companies will want to sell music that plays on IPods
- so unprotected mp3s seems the way to go
But won't this lead to rampant piracy?
No. Because there's already rampant illegal copying. Most unauthorized copying is done either through online file-sharing networks or by burning CDs for friends. DRM schemes have little effect on either of those. All new songs are immediately available on file-sharing networks, DRM or not.
EMI is experimenting with selling un-encumbered songs - is this the start of a new trend?